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The Digital School of Marketing (DSM)
4 reviews

The Digital School of Marketing (DSM) is South Africa’s top provider of digital marketing education. Our unique educational institution is due to all of our marketing courses being approved and certified by (MICT SETA), The Media, Information and Communication Technologies Sector Education and Training Authority. We are also members of IAB South Africa.

DSM is also an approved member of the CPD Certification Service of the UK. All of our courses are approved and can be used worldwide.

Our college offers many digital marketing courses at extremely competitive prices.

Flexible and affordable payment options make it possible to learn the most sought-after digital marketing skills.

BASIC DIGITAL MARKETING COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 2 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: Yes
Checking homework: Yes
Graduation project: No
Employment: No
What will I get from this course? :
Course description: Do you love the idea of digital marketing, but aren't sure where to start? The DSM Basic Digital Marketing Course is for you if you're interested in learning the basics of online marketing. This course is accredited by the United Kingdom Services CPD Body and covers the basic principles of digital advertising.
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Price: R7700
BASIC DIGITAL MARKETING COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 2 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type: virtual class community
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : The Digital School of Marketing's Fundamental Digital Marketing Course will teach: WordPress - Learn how to create a basic website using WordPress. Search Engine Optimization - This is the best way to optimize your website so it ranks higher using both on-page and off-page SEO techniques. Paid (PPC), how to create both search and display ads on Google's advertising platform Web analytics can be used to optimize this advertising and get the best results. Social Media Marketing Management: How to manage, optimize, and advertise on social media.
Course description: This course is accredited by the United Kingdom Services CPD Body and covers basic principles in digital marketing. Professionals who are interested in learning the basics of digital marketing Students who are leaving school and want to feel the passion it takes to be a digital marketer For small business owners who want to learn the basics of digital marketing Online marketing for beginners
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Price: R7700
INTERMEDIATE DIGITAL MARKETING COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type: virtual class community
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : This Digital Marketing Course will teach you WordPress Learn how to make your website online, and how to personalize it. Search Engine Optimization - How to optimize your website for higher ranking using both on-page and off-page SEO techniques. Paid Advertising (PPC) How to design search and display ads on Google's Ad platform. Also, how to optimise them using web analytics for the best results.
Course description: This digital marketing course is accredited and covers basic to advanced concepts of digital marketing. It is essential for any sole proprietor or business to have this in their toolbox in order to succeed in the ever-changing digital marketing world. This course will help you improve your marketing skills, your career prospects and your digital presence.
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Price: R11500
ADVANCED DIGITAL MARKETING COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 6-8 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type: virtual class community
Workshops: Yes
Checking homework: Yes
Graduation project: No
Employment: No
What will I get from this course? : Learn WordPress: Learn how to customize your website, and a step-by-step guide to getting your website live. Search Engine Optimization - Expert knowledge of SEO techniques and how you can analyse your web analytics. Paid Advertising (PPC) Best Practices for designing search and display advertising on Google's advertising platform. Social media marketing - How you can design social media campaigns that capture your target market across a range of social media channels.
Course description: The Advanced Digital Marketing Course will teach you everything you need in order to be successful in corporate marketing and advertising. After completing this course, your ability to create and implement a solid digital strategy will be apparent. This Digital Marketing Course provides a broad range of modules that are both accredited and highly relevant to online marketing.
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Price: R16500
PAID ADVERTISING AND WEB ANALYTICS COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : This advanced course in paid advertising will teach you all about paid advertising channels, from search engine advertising to social media advertising and display advertising. Learn how to optimize your ads and customize them to your target market and business. Learn about the various payment options available and how to choose and design an approach that is best suited for your business goals.
Course description: Without paid advertising, the digital marketing industry as we know is not possible. Paid advertising has transformed the landscape of marketing. It has also redefined many roles in the marketing industry that we have known for years. This Paid Advertising and Web Analytics Course may be right for you.
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Price: R 9500
SEO AND WEB ANALYTICS COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration:
Frequency of visiting classes: 3 months
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Here's a comprehensive list of SEO & Web Analytics courses modules: Web analytics is a vital tool that you should have. It will allow you to optimise your website, measure it and improve your marketing plans. This module will teach you: Web Analytics Tracking and cookies Analytics key terms and concepts Segmentation in Google Analytics It is important to analyze your website traffic and find ways to improve it.
Course description: Optimizing your website is becoming more important as the digital world becomes increasingly crowded. Search Engine Optimization (SEO) isn't a luxury, but a necessity. The Search Engine Optimization (SEO), and Web Analytics Certification Course will show you how to get your website to the top of search engine results pages.
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Price: R9000
BASIC SOCIAL MEDIA COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 2 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Learning outcomes and learning benefits How to market on different social media channels - This is the best way to create effective campaigns for various social media channels like Facebook, LinkedIn and Instagram. Social media content marketing - How to tailor your content to different channels and target markets to maximize leads and social engagement.
Course description: Social media is being used by everyone for many reasons. Social media is an integral part of every person's life, whether it's for keeping in touch with friends who have moved abroad or marketing a new business. The Digital School of Marketing's Basic Social Media Certification has been carefully designed to help students understand the fundamentals of social media platforms. This will allow them to apply their knowledge to other platforms and engage in meaningful conversations.
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Price: R7700
INTERMEDIATE SOCIAL MEDIA MARKETING COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Learning outcomes & benefits: How market on various social media channels- How to create effective campaigns for various social media channels such as Facebook, LinkedIn and Instagram. Content Marketing for Social Channels - How you can tailor your content for different channels and target markets to maximize leads and social interaction.
Course description: Social media marketing is a growing trend. All businesses, sole proprietors, and companies need to be able to market and grow their brand on social media channels. They need to be able to take solid classes in social media marketing. This course is perfect for anyone who wants to get into social media marketing, or if they want to improve their career by taking a social media marketing course that has been accredited.
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Price: R10000
BRAND MANAGEMENT COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Introduction to Brand Management Brand Equity Brand Identity Positioning your brand Contact Brand Marketing Communication How to manage a corporate brand Marketing Growth Strategies Marketing Communication Concepts
Course description: A brand is more than a logo or slogan. Although a slogan and logo are important parts of a brand, it is not enough. You need to ensure that your products or services are so valuable that customers will be compelled to sign up for your brand. The Brand Management Course is one of the most prestigious Brand Management courses in South Africa. Digital School of Marketing is internationally approved by The CPD Services in the United Kingdom. Your Brand Management Course is therefore international transferable.
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Price: R9500
MARKETING FUNDAMENTALS COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : You will also learn: Strategies and techniques to brand your organization Understanding the marketing mix elements How to strategically align your sales message with the right target audience Best practices and methodologies for marketing research How to examine the internal and external factors that impact your marketing strategy's success
Course description: Marketing is widely recognized as the most critical component to any company's success. Marketing is the use of strategies and tactics by a business to price, promote, and sell its products and services to its target market. Marketing principles are essential to make this work. This program will provide you with the foundation knowledge necessary to create a marketing plan that is successful for your business or organization.
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Price: R 9500
SALES AND DIGITAL MARKETING COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Learn what you will on DSM's Digital Marketing and Sales Course: Prospect and nurture sales leads Develop a sales and digital marketing strategy Create a sales funnel that works. Forecasts, budgets, and pricing strategies for sales Pay advertising can be integrated into your business Sales planning and recruiting Integrating technology into sales Sales leadership, management and compensation Evaluation of customer service in a sales environment Combine Sales and Digital Marketing in Business Today
Course description: Research shows that modern sales management techniques and digital advertising are a winning combination for any sales manager. As a business, this means you must translate your sales and marketing efforts into the online space in order to take advantage of the way customers prefer to transact. Digital School of Marketing's Sales and Marketing Course will show you how to use the leads generated by your digital marketing efforts and turn them into sales for your company.
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Price: R10000
MARKET RESEARCH COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : You will also learn: Strategies and techniques to brand your organization Understanding the marketing mix elements How to strategically align your sales message with the right target audience Best practices and methodologies for marketing research How to examine the internal and external factors that impact your marketing strategy's success
Course description: Marketing is widely recognized as the most critical component to any company's success. Marketing is the use of strategies and tactics by a business to price, promote, and sell its products and services to its target market. Marketing principles are essential to make this work. This program will provide you with the foundation knowledge necessary to create a marketing plan that is successful for your business or organization.
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Price: R 9500
DIGITAL TRANSFORMATION COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : The benefits of this course: Learn how to digitize your business operations Digitising your business will help you to effectively manage your resources. Learn how digital transformation can empower your employees Digital technology can help you gain more customer insight Learn customer experience best digital practices
Course description: Digital technology and digital disruptive methods are enabling businesses to evolve at lightning speed. You will need to transform your company's processes and procedures to make it more productive and efficient. Digital Transformation is a process that enhances non-digital processes and adds digital solutions to improve them.
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Price: R 9500
DIGITAL PUBLIC RELATIONS COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 5 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Managing Relationships with Stakeholders Content Creation and Management in PR Building Relationships with The Media Marketing Communication Concepts NQF5 SAQA ID 10064 Online Public Relations Public Relations and Social Media Crisis and Reputation Management Evaluating, Measuring and Reporting Public Relations Creating a Public Relations Plan Ensure sustainable events by evaluating an event NQF5 SAQA ID 13483
Course description: The Digital Era has fundamentally changed how traditional PR is done, and how PR work is measured. Stakeholders and consumers are addressed through a range of media channels. They demand attention everywhere they are encountered. This function is performed by the PR for the organization and the target market for which the organisation represents.
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Price: R 10000
MARKETING STRATEGY COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 2 – 3 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : What you will learn is: How to understand the marketing strategy of your business A digital marketing strategy is the best way to go How to implement a solid business strategy in your marketing efforts
Course description: To reach potential customers and convert them into paying customers, a marketing strategy is essential to any business' overall plan. Your strategy must be detailed in order to achieve the desired results. The Digital School of Marketing's Marketing Strategies Course will help you develop a marketing strategy that aligns with your business' overall strategic goals and objectives. This course will help you develop the skills necessary to create, compile, and measure a marketing plan.
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Price: R 9500
PROJECT MANAGEMENT FOR THE MEDIA
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Project management best practices and methods Plan and manage a project together with your client and team How to manage budget, scope, and rollout of a creative project together with a client How to lead and manage your project team to maximize project effectiveness How to manage your corporate brand and implement growth strategies Marketing Communications Fundaments Leadership skills and strategies for project success Understanding and nurturing the relationships of internal stakeholders Throughout the project's life cycle, client and team relationships are nurtured
Course description: There are always projects for clients in the marketing and media industry. Marketing professionals need to be able to manage multiple projects simultaneously. The Digital School of Marketing's Project Management Course was specifically designed for advertising and marketing professionals to help them manage multiple projects and campaigns in a media or marketing environment.
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Price: R 9500
ENTREPRENEURSHIP FOR THE MEDIA COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3-6 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Learn How to make a business plan The fundamental principles and techniques of market research How to make a marketing plan A statement of financial position: How to achieve business and operational goals
Course description: Entrepreneurship is an exciting career. It's exciting to be able to start a business, and then watch it grow and flourish right before your eyes. Entrepreneurs in marketing need to be creative and financially savvy, as well as able to lead a team. Individuals who want to learn how to run a business in the advertising and marketing industry can take the Entrepreneurship for the Media course at the Digital School of Marketing. This course combines business philosophies with proven marketing principles to provide a holistic approach for starting your own business.
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Price: R9500
ONLINE COPYWRITING AND CONTENT MARKETING COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Introduction to Copywriting Copywriting and content marketing can help you influence your target market Creating digital touchpoints Press releases Copywriting for email, mobile and website Use SEO techniques to create landing pages How to Approach Your Content Marketing Understanding personas Creating your personas Guidelines for brand copywriting Storytelling techniques SEO Copywriting Techniques Keyword strategies can help you define your goals Site architecture defined based on keywords Keyword research strategies Keyword auditing tools Defining Your Audience Defining your target audience Writing for your audience Understanding user behaviour Distribution of Content Create a content calendar Content creation for various platforms and channels Identification of content gaps Repurposing content
Course description: Since the beginning of time, "Content is King" has been a common phrase. It's not a trend that will change as frequently as Google's Search Engine Optimisation algorithms - it's here to stay! You should be passionate about creating content on online platforms and love to brainstorm ideas. Then you will want to join the Digital School of Marketing's Online Copywriting Course.
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Price: R9000
MARKETING MANAGEMENT COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Marketing management is for those who want to get into the business of marketing. Marketing professionals who are looking to improve their marketing management skills Marketers looking for fresh perspectives in their business endeavors
Course description: Marketing managers are the heart of the department. They are responsible for the success of all marketing activities. They must be a top-notch marketer who can generate new and exciting ideas. Additionally, they must possess superior leadership and management skills to get the most out of their marketing team members. The Digital School of Marketing's Marketing Management Course will help you become a competent and top-notch manager of a marketing team.
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Price: R 9500
SALES MANAGEMENT COURSE
Course type: Online
Availability of a certificate: Yes
Employment: No
Number of lessons:
Total:
Course duration: 5 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops: No
Checking homework: No
Graduation project: No
Employment: No
What will I get from this course? : Forecasts, budgets, and pricing strategies for sales Planning for sales and training The role of technology in sales: Decoding the role Leadership, management, and compensation: Customer service evaluation How marketing and sales work together Selling personal best practices Different selling processes Strategy for sales marketing Sales funnels can be used in an organizational setting Marketing communication concepts
Course description: The heart of any organisation is its sales team. They should be able to execute sales in accordance with modern sales techniques and organisational structures. This means that sales teams must function as a well-oiled machine. They need to be able to quickly follow up with prospects and convert them into customers. A sales manager is a leader that will enable the team to achieve this goal. The sales manager must inspire and motivate the team to achieve higher sales than they have previously.
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Price: R 9500
Last reviews for "The Digital School of Marketing (DSM)"
  • Rhoda
    2022-01-24 15:23:17

    I like the chairs they have out there.

  • Paul
    2022-01-24 15:23:16

    It's a wonderful place to live, and the infrastructure is always amazing to me.

  • Plessis
    2022-01-24 15:23:16

    People are kind and sweet.

  • Jacobus
    2022-01-24 15:23:14

    The University experience was one that I will never forget.

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